‘Infectious’ people spread memes across the web

The way that certain images, videos or concepts can suddenly spread like wildfire across the web, using email and social websites to propagate, is one of online culture’s most unique phenomena.

Now Spanish researchers claim to have found a way to accurately predict how quickly and widely new pieces of information, or “memes” as they are called, will spread. The ability to forecast this “viral” behaviour would be of great interest to sociologists and marketeers, among others.

Posted via web from ClickIdeas

Avatar Movie Trailers

AVATAR takes us to a spectacular new world beyond our imagination, where a reluctant hero embarks on a journey of redemption and discovery, as he leads a heroic battle to save a civilization

The CGI looks stunning, absolutely awesome … but read that description … couldn’t that describe any hero’s journey story from the last … oh … few thousand years? ;)

Posted via web from chrisgarrett.posterous

Social Media Demographics

According to Anderson Analytics, Generation Z (13-to-14-year-old) social network users were more likely to use MySpace than Facebook. Only 9% of them used Twitter and none used LinkedIn.

Social Networking Sites Used by US Social Network Users, by Generation, May 2009 (% of respondents in each group)

Generation Y was a somewhat different story. Three-quarters of 15-to-29-year-olds used MySpace, 65% used Facebook, 14% used Twitter and 9% used LinkedIn.

Generation X, 30-to-44-year-olds, and baby boomers, 44-to-65-year-olds, connected on LinkedIn more than any demographic.

Nine in 10 older social network users, which Anderson Analytics called the WWII generation, used Facebook, and 17% tweeted.

When it came to why social networkers joined a social network, however, the reasons were similar from generation to generation.

Get the full article at emarketer.com

Posted via web from chrisgarrett.posterous

Email Marketing Metrics Report

Get free insider information into the world of email marketing. Learn what metrics are changing, what tactics are working, and what you can do to get more out of your emails. We examined data from over 300 million messages across 21 industries from the second half of 2008 to bring you a report filled with charts and relevant tips. See how your emails are performing relative to others in your industry, adjust your strategy to cater to your audience’s changing needs, and more!

New in this report:

  • The Most Popular Words in Subject Lines
  • Designing Mobile-Friendly Emails
  • Email Design Case Study

Other things to explore:

  • Best and Worst Performing Industries
  • What are the best days to send
  • What degree of personalization results in higher click rates
  • And more…

Download the Complete Report Now (4.6 MB – PDF)

Looks like this report will be useful … when it finally downloads to my machine!

Posted via web from ClickIdeas


There is a twitter meme going around via the hashtag #welovetheNHS asking for people to state why they love the British National Health service, or NHS. Here are my reasons.

  1. I used to work for the NHS, and while that meant I got to see some of the things that were wrong with the NHS, and got to hear some of the less positive stories, but I also saw first hand the love, effort, stress and dedication that the NHS staff put into patient care each day.
  2. My daughter’s life has been saved numerous times, too many to count, by NHS staff. In most of these cases every second counted (literally) and in some cases took leaps of faith and creativity on the part of surgeons and consultants. Nine times out of ten these decisions happened right in front of us. They never ONCE considered how much it would cost before taking an action, only the potential effectiveness.
  3. We have private health insurance but when it came to the crunch it was the NHS that gave my daughter her heart operation and the private insurance did not even help reduce waiting time or give her better accomodation.
  4. The NHS has never asked us if we have any prior medical condition apart from when necessary to diagnose a problem. They have never turned away any member of my family, young, old, employed or not, ever. Certainly not based on cost. I am not going to list the procedures here, but suffice to say they run the spectrum, and some have been singled out in foreign media as examples of stuff the NHS turns people away for. Lies.
  5. At times my family would have cost millions in private health care (um, many times the “thirty grand limit” figure that is being bandied around), and you would have thought this would mean that the sheer cost would mean the NHS is behind in medical science, but in fact the NHS consultants we have dealt with have been at the forefront.

Is the UK health system perfect? Heck no. If it was perfect I would not have private health insurance for all of us. But I am grateful and glad that we have it, and our family is proof that the private alternative is sometimes useful and sometimes useless. My experience of insurance has not been good enough that I would trust anyone’s life to it.

When you hear people bashing the NHS, remember the hard working, caring professionals of our health service are actual human beings.

I love the NHS.

This is a fact, not a political opinion. Politics is not going to win over direct experience so no need to send me talking points, sound bites or headlines :)

I don’t do politics, I am not interested in anyone’s political opinion, for or against, so do not expect me to debate the issue but feel free to comment.

Posted via web from chrisgarrett.posterous